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Showing posts with label Laura Wheeler. Show all posts
Showing posts with label Laura Wheeler. Show all posts

Friday, April 2, 2021

Crochet Baskets Pattern Numbers, Laura Wheeler 619

 I was processing Laura Wheeler 619 for two crocheted baskets, when I realized I already had a basket pattern numbered Design 619.   But, this post is really about the pattern numbers, versus the pattern themselves.   Let's go ahead anyway, and take a look at the two patterns.  


This is the Oldest of the two Design 619 patterns, dated 1957.   It's for a pineapple basket that measures 7-1/2 inches. 

The second basket pattern, dated 1976, also Design 619, are crocheted in two slightly different styles.  These baskets feature a handle and are also 7-1/2 inches in diameter.

So, why did Needlecraft Services give two different basket designs the same number.   Well, I course, do not know for sure, however, I'd venture to say "they" (whoever the numbering person may have been), gave it a thought.   

I keep a rather extensive spread sheet of these Mail Order Design patterns (knit, filet, crochet only) and have come to realize that an individual pattern number was reused multiple times.    In the case of (Laura Wheeler) Design 619, 

1943 -  Filet Crochet Rose Chair Set
1945 -  Crochet Waffle Weave Hats
1947 -  Crochet Two Color Oval Rug
1949  - Embroidered Sacred Heart Panel
1957 -  Crochet Pineapple Planter
1958 -  Crochet Pineapple Doilies
1963 -  Crochet Afghan Squares
1972 -  Embroidered Vest Sewing Pattern 
1976 -  Crochet Baskets in two styles
1978 -  Knitted Hip Length Jacket

See what I mean?   In this case, the pattern name Design 619 was used 10 times.   When I research an individual pattern number, I typically find there will be between 6 and 12 repeats.   The highest duplicator among doily patterns - because there were so many of them.     I continue to study the pattern number sets to determine if there is some hidden logic.   So far, I have not, BUT I'm waiting for the AHA moment.  

Both of the Basket patterns are in the shop, should you be interested.   Just click on the links below the picture.    

Time for me to get back to work (I'm quilting today!).   Thanks for dropping by. 

Saturday, February 8, 2020

Crochet Star Medallion Pattern, Mail Order Design

Some time back I created spreadsheets to keep track of my mail order collection.  This step, although a bit time consuming, has been quite an eye opener.   I'll start posting some of these tidbits ... just in case anyone 'out there' should be interested. 

When a Mail Order pattern proved popular, it was published multiple years and/or under multiple numbers.  At each release, the pattern description would change. Lets take the example of the popular Crochet Star Medallion. 

It's an attractive hexagon medallion in star motif that will measure 3-1/2 or 5-1/2" depending upon thread. 


This Design was first released in October of 1940.  "Can't you picture a spread of this lovely crocheted medallion enhancing your bedroom. It's a beginner choice indeed for it's so easy and works up so effectively".  

And then again in March of 1941,  "Beginner's, here's crochet that will win you laurels. The easy medallion repeated makes a variety of accessories large and small, as you wish.Use string, it works up quickly.  

Design 2675, although billed as a Medallion, as portrayed as a bedspread in this picture.  Here, the same design is shown as a tablecloth. 
The pattern was released in July, 1947 - description:  "Star of all medallions! Easy to crochet, quick to memorize.  You'll love it's cobwebby beauty in a spread or cloth. Good pick-up work. The sky is the limit to the lovely accessories you can make".
Again in July, 1948, September 1948 and July 1949 - description:  "Don't wish on a star - just crochet this one instead! The accessories you long for are yours in no time with this easy medallion.  You can win prizes with this crochet at your fair".
And, one more time in 1950 - description: Star this medallion in your home. It rates applause any way you use it.  "You'll memorize it quickly, then it's pure fun to do. This is a wonderfully easy was to grace your home with heirloom luxuries"

Here, the pattern has switched over to be marketed as Alice Brooks versus Laura Wheeler.  Also billed as a tablecloth, the table setting itself changed. 
This Design version was released in June 1956, March 1957 - description: "You'll win prizes with this quick crochet medallion.  It lends itself to both fine cotton and string.  Make small articles or plan a bedspread or tablecloth".
Again in December 1958, February 1959, February 1960 and May 1961 - Description: This prize medallion is especially good for large and small articles: scarves, mats, pillows, bedspreads.  A quick, thrift way to acquire lovely accessories",

Now, I've found one other occurrence of this exact pattern under the name of American Weekly.

Patterns branded American Weekly appeared only in the Sunday weekly circular of the same name.  I do not (currently) know the relationship between The American Weekly and Needlecraft Services, but assume advertising space was purchased and the pattern was simply branded.    I (currently) have no way to date the publications of these patterns.  

Are their more occurrences where this pattern was marketed under different numbers and descriptions?  Possible.   These are simple the patterns that I've purchased, processed and am aware of.   Should I discover more, I'll update this post.  

It's obvious this was a popular, and well selling design.  And, for very apparent reasons - it's a quite lovely medallion.    Should you be interested in the pattern, it is available in my shop - links under pattern pictures.  I've been asked, if a pattern is the same, why do I list it multiple times.   That's a very easy answer.   Sometimes one might be searching for a pattern of a specific number.

Well, I imagine, if you've made it to here, you've read enough about this particular pattern and I'll move on to something else!

Wednesday, May 30, 2018

Laura Wheeler, Genius of Needlecraft

I was wandering around in Newspapers.com searching out pattern notations, when I came across this interesting article from June 8, 1945.   The  article, titled 'Laura Wheeler, Genius of Needlecraft' was written by Helen Dudnick.    I'm reprinting the article as it was written.


Monday, April 2, 2018

Laura Wheeler Designs in Australia

I spent a fair amount of (enjoyable) time researching 'bits of history' in Newspapers.com.   I just never know what's going to present itself ......  drumroll please ... like Laura Wheeler Designs in Australia !

This advertisement set takes us back to (almost) the beginning ...  Laura Wheeler 1411 - Crocheted Doilies was offered in United States papers January 30, 1937, and in Australian papers August 22, 1938.  Did you notice the different spelling of Doilies ... Doyleys? 

This beautiful Peacock - Laura Wheeler 766 - a combination of embroidery and crochet, was published in the US on January 20, 1944 and October 20, 1945 in Australia.  Here, the pattern descriptions and pictures are the same.  A note of interest, it does not appear the Needlework Catalogs were an offering. 
Here's another 'Gay Topper' example of almost the 'same advertisement' spaced about a year apart.  Laura Wheeler 391 is available in the shop.  

Now, I found these in what's called The Trove - National Library of Australia, where a small accumulations (for historical significance, I'd assume), were clipped from newspapers.  The dates available were just a handful (142) between 1938 and 1947.    So, until I find another access to online Australian newspapers, I don't know if the offerings continued into the late 1970's, as did the Readers Mail Laura Wheeler syndication.

It was truly naive for me to  that Laura Wheeler was purely a United States pattern syndication.  (I've no doubt the syndicate appeared in Canada as well ... but haven't followed up on that yet).  Why wouldn't Readers Mail want to capitalize wherever might be possible. 

There's a hint on The Trove page that the patterns were offered in New Zealand as well.  I wonder what other countries offered the Design Mail Order catalogs.   I know there are a number of International Readers ... perhaps you can let us know. 

Thanks for dropping by.

Wednesday, February 7, 2018

Laura Wheeler, Pineapple Doilies, on Broadway

Laura Wheeler Pineapple Doilies on Broadway .... well yes. 

It happened back in 1942.   Junior Miss is a quite popular play on Broadway.   A comedy piece staring three young teenagers with frustrated parents learning to deal with them.



 It was a quite popular play, a bit of whimsy in rather bleak WWII times, staring 16 year old Patricia Peardon.    But, what does this have to do with Laura Wheeler Design patterns?   Well . . .
"Three little maids from Broadway they are!  Being Patricia Peardon, Joan Newton and Lenore Lonergan, who currently appear in Junior Miss, the seasons outstanding comedy hit about teenage girls and their baffled parents.  The camera caught this youthful trio on stage just before curtain time admiring a set of lacy doilies.  Patricia, who received considerable praise for her portrayal of 13 year old Judy Graves, hold up two of the prize winning pieces for the other girls to view.   The doilies were made from Pattern 230, a design by Laura Wheeler, whose exclusive with us pattern feature is followed by our many Junior Miss needlework fans as well as their elders.


And, that how Laura Wheeler made it to Broadway!

Oh ... and if you'd like just a bit more trivia .... the rumor has it the Junior Mints were also based on the Junior Miss series ... but in this case, the follow-up movie, not the play. 

Okay, I'm back to work now.    Thanks for dropping by.